February 22, 2024, Dubai, UAE
The Elite Cars, the leading luxury automotive dealership in the United Arab Emirates, through their exclusive partnership with Zenvo Automotive, the renowned Danish supercar manufacturer, recently unveiled Zenvo's newest collection, known as Aurora. The exclusive launch of the Aurora lineup was held at the Atlantis Royal Dubai on the 21st of February.
The launch not only signifies a significant milestone for both entities but also brings forth Zenvo's latest marvels, the track focused Agil and the more tamed Tur, to the UAE. This collaboration ushers in a new era of supercar excellence in the region, setting the stage for a fusion of Danish craftsmanship and Emirati automotive sophistication.
A Match Made in Luxury
Founded in 2007, Zenvo Automotive has cemented its place as a formidable name in the hypercar industry. Known for its limited-production, hand-built supercars, Zenvo combines advanced materials with traditional craftsmanship.
The Elite Cars is proud to bring Zenvo’s most ambitious project yet, the Aurora, to the discerning clientele of the UAE. The Aurora lineup, featuring the Agil and Tur models, is a testament to Zenvo's relentless pursuit of performance and design perfection.
The Aurora Agil, embodying agility and speed, and the Aurora Tur, a symbol of touring luxury, both showcase the iconic Danish design principle of ‘form follows function’. Powered by a groundbreaking 6.6-litre quad-turbocharged V12 engine paired with a lightweight electric motor, the Aurora series boasts up to 1,850bhp, setting new benchmarks for power and performance.
The Aurora models offer a blend of raw power and electric efficiency, capable of reaching speeds up to 280 mph (450 km/h) and achieving 0-62mph (0-100km/h) in as little as 2.3 seconds.
With only 50 units of each model being produced, these hypercars promise exclusivity and bespoke luxury, tailored to the individual tastes of their owners.
Quote from The Elite Cars:
A representative of The Elite Cars, expressing their excitement about the launch and the Zenvo brand, commented, “We are filled with immense pride as we officially unveil the limited-edition Zenvo Aurora in the UAE as the authorized distributor for the brand across the region. This partnership between The Elite Cars and Zenvo is a natural synergy, as we both share a deep passion for automotive excellence, a commitment to exceeding expectations and a dedication to providing clientele with the greatest in luxury and performance,” said Mr. Tamer Abu Khalaf, Co-Founder at The Elite Cars. “With the UAE as a global hub of luxury, the Zenvo Aurora represents the pinnacle of artisanal craftsmanship for automotive enthusiasts and connoisseurs alike, offering an unparalleled ownership experience.”
Quote from Zenvo:
“We are thrilled to be unveiling the Zenvo Aurora for the first time in the UAE market with our partners The Elite Cars,” explains the Chairman of the Board and Chief Commercial Officer of Zenvo, Jens Sverdrup. “The new model is best described as an equilibrium of extremes. We just wanted to build an uncompromised driver’s car, which delivered on every level, but without any one aspect negatively impacting another. The outcome has given us two models, which complement each other, deliver true driving pleasure and, almost as a byproduct, offer incredible performance,” said a representative from Zenvo at the launch event.
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